Did you know that 70% of daily searches are done on Google? And considering that 71% of users click on a result found on the first page, it’s essential that your website shows up as close to the top on that first page as possible.

Enter search engine optimization (SEO).

When someone searches for your offer, SEO helps your website show up. For example, I want my website to show up as a top result when someone searches “website designer in Littleton, NH.”

On my website, I sprinkled the keywords “website designer” and “Littleton, NH” throughout my web copy, but beyond keywords, Google has a few AMAZING tools to boost your SEO.

One of my favorites is Google Business. Claiming and optimizing your Google Business listing is one of the BEST ways to boost traffic to your website! It tells Google who you are and makes it easy for Google to display your business in search engine results. You also get a swanky information box. Mine are pictured below.

Desktop

Mobile

In this tutorial, I’m going to take you step-by-step through the process and show you how to get the most out of your Google Business listing.

Note that your Google Business listing can be edited on desktop or the official mobile app. (I recommend desktop!)

Set-up- 1:31
Optimize - 9:38
Live View - 19:23

December 2022 Update

Google now only allows updates to be made on the front end. The tutorial below will show you how.

Learn more about SEO and how to boost traffic to your website, along with how to design a website for ultimate sales conversions, in Self-Employed School.

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